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The stuffed toys released in 2017 and quickly became the Beanie Babies of the new millennium. Today, the rarest Squishmallow ranges in price from $1,399 to roughly $2,000.
The 16-inch Jack was the 500th character, and as such only 500 were made. He was exclusively carried on Squishmallow’s official website , and sold out within two hours of release.
Squishmallows is a brand of stuffed toy that was launched in 2017 by Kelly Toys Holdings LLC and is owned by Jazwares, a Berkshire Hathaway company. [1] Squishmallows are round and come in a variety of colors, sizes, animals, and textures. The brand has created over 3,000 Squishmallows styles. [2] [3] [4]
Jazwares was founded in Sunrise, Florida in 1997 by Judd Zebersky, who left his practicing law career to start the company. [1] Zebersky spent six months visiting factories in China and learning the toy manufacturing process before starting Jazwares, after his wife told him to pursue his dream of "making toys."
In late 1995, the company acquired Dakin Inc., a stuffed animals company. This acquisition strengthened Applause's generic stuffed animal business to balance out its entertainment license portfolio. Applause created a Strategic Alliances Group to oversee products for food-related and premium-based programs.
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