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The Volkswagen Beetle, officially the Volkswagen Type 1, [a] is a small family car produced by the German company Volkswagen from 1938 to 2003. [ b ] One of the most iconic cars in automotive history, the Beetle is noted for its distinctive shape.
Under him and his successor as president of Volkswagen of America, J. Stuart Perkins, VW's U.S. sales grew to 569,696 cars in 1970, an all-time peak, when Volkswagen captured 7 percent of the U.S. car market and had over a thousand American dealerships. The Volkswagen Beetle was the company's best seller in the United States by a wide margin.
Volkswagen Westmoreland Assembly was a manufacturing complex located 35 miles (56 km) southeast of Pittsburgh in Westmoreland County, Pennsylvania, near New Stanton — and noted for manufacturing 1.15 million Volkswagens from 1978 until 1987. [1]
1954: Volkswagen assembly commenced by Martin and King Pty Ltd, Clayton. [43] 1957: Factory purchased by newly formed Volkswagen (Australasia) Pty Ltd, which is 51% owned by Volkswagen Germany. [44] 1959: An adjoining property is purchased to be the new VW administration headquarters, central parts warehouse and engine assembly shop.
Beetle sales had started to decline rapidly in European and North American markets. The company knew that Beetle production had to end, but faced a conundrum of how to replace it. VW's ownership of Audi/Auto Union proved beneficial. Its expertise in front-wheel drive, and water-cooled engines would help Volkswagen produce a credible Beetle ...
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