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  2. Connotation - Wikipedia

    en.wikipedia.org/wiki/Connotation

    Connotation. A connotation is a commonly understood cultural or emotional association that any given word or phrase carries, in addition to its explicit or literal meaning, which is its denotation. A connotation is frequently described as either positive or negative, with regard to its pleasing or displeasing emotional connection. [1]

  3. Connotation (semiotics) - Wikipedia

    en.wikipedia.org/wiki/Connotation_(semiotics)

    Semiotics. In semiotics, connotation arises when the denotative relationship between a signifier and its signified is inadequate to serve the needs of the community. A second level of meanings is termed connotative. These meanings are not objective representations of the thing, but new usages produced by the language group.

  4. Literal and figurative language - Wikipedia

    en.wikipedia.org/wiki/Literal_and_figurative...

    Literal and figurative language is a distinction that exists in all natural languages; it is studied within certain areas of language analysis, in particular stylistics, rhetoric, and semantics. Literal language is the usage of words exactly according to their direct, straightforward, or conventionally accepted meanings: their denotation.

  5. Signified and signifier - Wikipedia

    en.wikipedia.org/wiki/Signified_and_signifier

    e. In semiotics, signified and signifier (French: signifié and signifiant) are the two main components of a sign, where signified is what the sign represents or refers to, known as the "plane of content", and signifier which is the "plane of expression" or the observable aspects of the sign itself. The idea was first proposed in the work of ...

  6. I. A. Richards - Wikipedia

    en.wikipedia.org/wiki/I._A._Richards

    Ivor Armstrong Richards CH (26 February 1893 [1] – 7 September 1979 [1]), known as I. A. Richards, was an English educator, literary critic, poet, and rhetorician.His work contributed to the foundations of New Criticism, a formalist movement in literary theory which emphasized the close reading of a literary text, especially poetry, in an effort to discover how a work of literature functions ...

  7. Associative meaning - Wikipedia

    en.wikipedia.org/wiki/Associative_meaning

    Associative meaning. According to the semantic analysis of Geoffrey Leech, the associative meaning of an expression has to do with individual mental understandings of the speaker. They, in turn, can be broken up into five sub-types: connotative, collocative, social, affective and reflected (Mwihaki 2004). The connotative meanings of an ...

  8. Semiotics - Wikipedia

    en.wikipedia.org/wiki/Semiotics

    v. t. e. Semiotics (/ ˌsiːmiˈɒtɪks, ˌsɛm -, - maɪ -/ SEE-mee-OT-iks, SEM-, -⁠my-) is the systematic study of sign processes and the communication of meaning. In semiotics, a sign is defined as anything that communicates intentional and unintentional meaning or feelings to the sign's interpreter.

  9. Stylistic device - Wikipedia

    en.wikipedia.org/wiki/Stylistic_device

    The easiest stylistic device to identify is a simile, signaled by the use of the words "like" or "as". A simile is a comparison used to attract the reader's attention and describe something in descriptive terms. Example: "From up here on the fourteenth floor, my brother Charley looks like an insect scurrying among other insects."