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Unlike the names in the list above, these names are still widely known by the public as brand names, and are not used by competitors. Scholars disagree as to whether the use of a recognized trademark name for similar products can truly be called "generic", or if it is instead a form of synecdoche .
Swedish advertisement for toiletries (c. 1905/06)Personal care products can be categorized according to their function and area of application. These are cleansing products, hair care products, oral care products, sun care products, skin hydrating products, feminine care products, hair removal products, nail care products, eye care products and anal hygiene products.
Striped toothpaste was invented by Leonard Marraffino in 1955. The patent (US patent 2,789,731, issued 1957) was subsequently sold to Unilever, which marketed the novelty under the Stripe brand-name in the early 1960s. This was followed by the introduction of the Signal brand in Europe in 1965 (UK patent 813,514).
Product naming is considered a critical part of the branding process, which includes all of the marketing activities that affect the brand image, such as positioning and the design of logo, packaging and the product itself. The process involved in product naming can take months or years to complete.
The ISO 22715 standard Cosmetics — Packaging and labelling provides guidelines for manufacturers in the best practices for cosmetic packaging and labelling of all cosmetic products. This standard applies to products that fall under the category of cosmetics that are sold or given away as free samples. ISO 22715 was initially published in ...
Tho-Radia powder box "made after Dr Alfred Curie's formula" at Musée Curie in Paris.. Tho-Radia was a French pharmaceutical company making cosmetics between 1932 and 1968. . Tho-Radia-branded creams, toothpastes and soaps were notable for containing radium and thorium until 1937, as a scheme to exploit popular interest for radium after it was discovered by Pierre and Marie Curie, in a fad of ...
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Parodontax: is a brand name of toothpaste and mouthwash currently owned by GlaxoSmithKline and was developed in 1937 in Germany. [citation needed] Peak toothpaste; a brand of toothpaste featuring baking soda produced by Colgate-Palmolive, circa 1973–1977. [35] Pepsodent: a brand of toothpaste with a minty flavour derived from sassafras.