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  2. Unique selling proposition - Wikipedia

    en.wikipedia.org/wiki/Unique_selling_proposition

    In marketing, the unique selling proposition (USP), also called the unique selling point or the unique value proposition (UVP) in the business model canvas, is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors (in addition to its other values).

  3. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include contests , coupons , freebies , loss leaders , point of purchase displays, premiums , prizes , product samples , and rebates .

  4. Product demonstration - Wikipedia

    en.wikipedia.org/wiki/Product_demonstration

    Products offered as samples during these demonstrations may include new products, new versions of existing products or products that have been recently introduced to a new commercial marketplace. Product demonstration enhances the quality of the sales presentation by providing a visual support. [ 2 ]

  5. Product sample - Wikipedia

    en.wikipedia.org/wiki/Product_sample

    Free sample of Peter Pan peanut butter, promising it "does not stick to the roof of your mouth" A product sample is a sample of a consumer product that is given to the consumer free of cost so that they may try a product before committing to a purchase. When it comes to marketing non-durable commodities, such as food items, sampling is crucial.

  6. Advertising - AOL Help

    help.aol.com/products/advertising

    Get live expert help with your AOL needs—from email and passwords, technical questions, mobile email and more. Advertising AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere.

  7. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Email advertising is ad copy comprising an entire email or a portion of an email message. [30]: 22 Email marketing may be unsolicited, in which case the sender may give the recipient an option to opt out of future emails, or it may be sent with the recipient's prior consent (opt-in). Businesses may ask for your email and send updates on new ...

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