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WSLS-TV (channel 10) is a television station licensed to Roanoke, Virginia, United States, serving the Roanoke–Lynchburg market as an affiliate of NBC. Owned by Graham Media Group , the station maintains studios on Fifth Street in Roanoke, and its transmitter is located on Poor Mountain in Roanoke County .
WSLS-FM was the first FM station in the region, going on the air a year ahead of what is today 94.9 WSLC-FM. Through its early years, WSLS-FM mostly simulcast WSLS, an affiliate of the ABC Radio Network. In 1952, a TV station was added, Channel 10 WSLS-TV. Because the TV station was an NBC affiliate, WSLS-AM-FM switched to NBC Radio affiliation.
WDBJ-TV was the third television station to sign-on from Roanoke, after NBC affiliate WSLS-TV (channel 10) and WROV-TV (channel 27, frequency later occupied by WFXR), which operated as an independent station from February to July 1953.
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Since Roanoke was already served by NBC affiliate WSLS-TV (channel 10), WLVA-TV opted to become a primary ABC affiliate—Virginia's first, and the longest-tenured south of Washington, D.C. WLVA-TV and WSLS-TV split CBS programming until WDBJ-TV (channel 7) signed on from Roanoke in 1955.
Replaced its 24/7 News and Weather Channel; 24/7 will now be on the station's website ... Roanoke: WSLS-TV: 10.3: 34: Graham Media Group: Washington. Bellingham
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During the "Golden Age of Radio," the station carried programs from the NBC Blue Network, dramas, comedies, news, sports, soap operas, game shows and big band broadcasts. (The Blue Network later became ABC.) A partner FM station, 99.1 WSLS-FM, launched in 1947, largely simulcasting the AM station. WSLS-TV followed five years later on Channel 10.