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Effective communication is vital for the success in various situations. Individuals undergo communications training to develop and improve communication skills related to various roles in organizations. Good executive communication helps garner trust between bosses and employees and between team leaders and their direct reports. [1]
The communication skills required for successful communication are different for source and receiver. For the source, this includes the ability to express oneself or to encode the message in an accessible way. [8] Communication starts with a specific purpose and encoding skills are necessary to express this purpose in the form of a message.
When communication is thorough, accurate, and timely, the organization tends to be vibrant and effective. [3] Communication is central to the entire management process for four primary reasons: Communication is a linking process of management. Communication is the primary means by which people obtain and exchange information.
In this model, the use of communication skills is applied to his theory for the source to communicate effectively he/she needs to have good communication skills. Communication skills should include listening, speaking, reading, and writing. It is important to know how to effectively communicate to apply this model.
For effective communication about emotions, these three parts of the message need to align or be "congruent." If there is any incongruence, where the verbal and non-verbal cues contradict each other, the receiver might be confused or irritated by the conflicting messages.
BLUF is used for effective communication. Studies show that organizations with effective communications produced a 47% greater return to shareholders over five years. [6] BLUF aims to enable the receiver of a message to make faster decisions, especially for people who are busy, time-constrained, or overloaded with lots of information. [7]
Effective Public Relations is a book published in 1952 by University of Wisconsin professor Scott M. Cutlip and Allen H. Center. It was the first textbook in the field of public relations and introduced the "Seven Cs of communication".