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Prime is a range of sports drinks, drink mixes and energy drinks created and marketed by Prime Hydration, LLC. The range is promoted and founded by internet personalities Logan Paul and Olajide "KSI" Olatunji. The announcement and the release of the product in 2022 was followed by a social media hype associated with these social media ...
As the brand grew, catapulting past Gatorade in 2023 to become the most-sold hydration beverage at Walmart, so did its eyebrow-raising stunts: To celebrate $1 billion in sales, Prime launched a ...
Prime Hydration requested for Mark Anthony International to change the bottle design and tagline to eliminate any potential confusion between the products. Additionally, Prime sought compensation for damages caused by the infringement and requested a portion of the revenue generated from the sales of the current bottles.
The product was announced to the public by KSI, Logan Paul, and MrBeast as a collaboration on September 16, 2024, [2] [3] following other food and beverage products such as Prime, a range of energy and sports drinks by Olatunji and Paul, and Feastables, a brand of chocolate bars by Donaldson. Both products are sold in combination with Lunchly kits.
Court records do not say whether Prime Hydration retained legal counsel for Vera's suit. Prime energy drinks are displayed for sale on shelves at a Walmart Supercenter on July 10, 2023 in Austin ...
The lawsuit describes Prime Hydration’s marketing campaign as "willful, deliberate, and in bad faith," in its use of trademarked phrases and symbols associated with the upcoming 2024 Olympic ...
Prime is a range of sports drinks, drink mixes, and energy drinks created and marketed by Prime Hydration, LLC. [179] In September 2024, KSI, Paul, and MrBeast founded a kids lunch kit company known as Lunchly – a joint venture between Prime and Feastables. [180] It contains Prime, has Feastables chocolate and each one has a unique food.
“Some people say it is a fluid that’s collected in the bladder and released during times of orgasm; and some say that it’s actually being released from the Skene’s glands.”