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Alexa Internet, Inc. was a web traffic analysis company based in San Francisco, California. It was founded as an independent company by Brewster Kahle and Bruce Gilliat in 1996. Alexa provided web traffic data, global rankings, and other information on over 30 million websites. [3] It was acquired by Amazon in 1999 for $250 million in stock. [4]
Website Domain name Ranking Type Company / Nonprofit organization Country Similarweb (November 2024) Semrush (December 2024) Google Search: google.com: 1 () 1 () Search Engine
Alexa Traffic Rank is based on the amount of traffic recorded from users that have the Alexa toolbar installed over a period of three months. A site's ranking is based on a combined measure of Unique Visitors and Pageviews. Unique Visitors are determined by the number of unique Alexa users who visit a site on a given day.
Alexa.com independently compiles traffic ranking figures. For regular tracking of this information, see Wikipedia:Awareness statistics. See also Wikimedia Traffic comparison; Some late 2002 / early 2003 daily traffic figures for the English-language Wikipedia in hits/day: note the apparent 7-day cycle, as well as
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Plot of the traffic ranking data with a reversed logarithmic scale. Alexa traffic ranking to main English Wikipedia site – lower is better, 1 is theoretically the most popular site on the Internet. Alexa users are a self-selecting group, so they do not necessarily represent all Internet users in the correct proportions.
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Applying a similar linear regression fit to the log of Wikipedia's Alexa traffic rank from October 2002 to September 2005 gives a similar result, with a halving period (lower is better for rank) of roughly 134 - 138 days over the long term, with a 2005-data-only halving time of 114 days!