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The FDA letter also cited 1) absent scientific evidence for health benefits of the noni phytochemicals scopoletin and damnacanthal, neither of which has been confirmed with biological activity in humans, and 2) lack of scientific foundation for health claims made by two proponents of noni juice, Dr. Isabella Abbot and Dr. Ralph Heinicke. [3]
The juice contains 34 mg of vitamin C per 100 g, which is 64% of the amount found in a raw navel orange (53 mg per 100 g of orange, or 89% of the Daily Value). [26] Sodium levels in M. citrifolia juice (about 3% of Dietary Reference Intake, DRI) [24] are high compared to an orange, while potassium content is moderate. [26]
Tahitian Noni juice consists of a blend of pasteurized reconstituted noni puree (89%) mixed with grape and blueberry juice concentrates (11%), which is pasteurized prior to bottling. [3] The manufacturer's recommended serving size is 30 mL/day (1 ounce). Several websites and blogs claimed there are many health benefits of noni juices. [4]
Now put that information into perspective for how one interprets all the marketing literature about noni juice. It can be easily seen that manufacturers and marketers who make exaggerations about noni's health benefits -- when there is no science to support such claims -- are in violation of these new laws. --Paul144 15:04, 30 August 2007 (UTC)
Noni juice [1] [69] Morinda citrifolia: Fruit The juice is potentially toxic and may cause adverse health effects. [70] [71] Onion juice [72] Onion Vegetable
Eigo is a spokesman for the multilevel marketing company Morinda Inc., formerly known as Tahitian Noni company, which came under scrutiny for making many false claims about the health benefits of the product, "Noni-Juice". [11] Joe has scammed many people out of thousands of dollars selling fake crystals online