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Believed to be the first coupon ever, this ticket for a free glass of Coca-Cola was first distributed in 1888 to help promote the drink. By 1913, the company had redeemed 8.5 million tickets. [6] Coca-Cola's 1888-issued "free glass of" is the earliest documented coupon. [6] [7] Coupons were mailed to potential customers and placed in magazines ...
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Paul Hamlyn bought the company back in 1986 and added it to the holdings of his new company, Octopus Books. Octopus was sold in 1987 to Reed International. Hamlyn's children's division was sold to the Egmont Group in 1998. Hachette Livre bought Octopus in 2001. Hamlyn is an international publisher of non-fiction illustrated books. Two thirds of ...
Paul Robert Milgrom (born April 20, 1948) is an American economist. He is the Shirley and Leonard Ely Professor of Humanities and Sciences at the Stanford University School of Humanities and Sciences, a position he has held since 1987.