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The reaction to in-game advertising has been overall positive, with 73% of players being happy with ad-funded games. [19] The effectiveness of advertising in video games is debated by scholars. [3] [20] [21] Brand name recognition in sports game has been shown to be low among college students, although players did retain fragments of the brand ...
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False advertising is the act of publishing, transmitting, distributing, or otherwise publicly circulating an advertisement containing a false claim, or statement, made intentionally (or recklessly) to promote the sale of property, goods, or services. [3]
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In recent years, the FTC has taken action against video game companies that engage in deceptive or unfair practices related to in-app purchases. For example, in 2014, the FTC settled with Apple over allegations that the company allowed children to make unauthorized in-app purchases without their parents' consent. As part of the settlement ...
Americans who expected to receive free tax services from TurboTax only to be charged for them will soon receive settlement payments thanks to a successful $141 million lawsuit against the tax ...
As a hit-driven business, the great majority of the video game industry's software releases have been commercial disappointments.In the early 21st century, industry commentators made these general estimates: 10% of published games generated 90% of revenue; [1] that around 3% of PC games and 15% of console games have global sales of more than 100,000 units per year, with even this level ...
A U.S. Federal Trade Commission official said on Wednesday that the country's leading seafood restaurant chains have been warned that the agency will crack down on false claims of locally caught ...