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Nielsen Audio (formerly Arbitron) is a consumer research company in the United States that collects listener data on radio broadcasting audiences. It was founded as the American Research Bureau by Jim Seiler in 1949 and became national by merging with Los Angeles–based Coffin, Cooper, and Clay in the early 1950s. [2]
KVIL-AM-FM first finished in Dallas–Fort Worth's top 10 Arbitron ratings in 1974, the year after Arbitron combined Dallas and Fort Worth into a single market. It topped the ratings for the first time in the fall of 1976, with Chapman (and his cast of supporting players) in the morning, Larry Dixon and Bruce Buchanan (Jim Edwards) in mid-days ...
The A.C. Nielsen company, which continues to measure television ratings today, took over American radio's ratings beginning with the 1949–50 radio season and ending in 1955–56. [40] During this era, nearly all of radio's most popular programs were broadcast on one of three networks: NBC Red, NBC Blue, or CBS' Columbia network.
Because ratings are based on samples, it is possible for shows to get a 0.0 rating, despite having an audience; CNBC's talk show McEnroe was one notable example. [26] Another example is The CW show, CW Now, which received two 0.0 ratings in the same season. In 2014, Nielsen reported that American viewership of live television (totaling on ...
In the 1979 Fall Arbitron ratings period, WGRD dominated the market with a 19 share. By 1985, the station was known as "98 Rock, WGRD" has earned a 12.2 share (12+) in the Summer 1986 Arbitron ratings with 98 Rock Morning Show hosted by Johnny "Big John" Howell, Robert "Radar" Shroll, and Jennifer Stephens.
Under this format, the station failed to make the top 30 in Los Angeles Arbitron ratings. The women's talk format lasted less than six months. The women's talk format lasted less than six months. On August 26, at 7 pm, Radio Disney was launched on the station with the KDIS call sign, becoming the network's fifth affiliate; [ 14 ] the station ...
For over 30 years, from July 1978 to January 2009, KGO was the number-one station in the San Francisco Bay Area in the Arbitron ratings, a feat unmatched by any other station in the United States. [14] According to the 2010 Arbitron ratings, however, KGO had lost its lead to KCBS, with KOIT-FM as a close second, and KGO listing at third.
By 1993, WMXD was showing up regularly in the top 10 of Detroit's Arbitron ratings, and the format has endured since, surviving several ownership changes. In 1994, the station was sold from Fritz Broadcasting to Booth American, which merged with Broadcast Alchemy shortly afterward to become Secret Communications, forming a duopoly with longtime ...