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Multimedia is utilized in various fields, including education, entertainment, communication, game design, and digital art, reflecting its broad impact on modern technology and media. Multimedia encompasses various types of content, each serving different purposes: Text - Fundamental to multimedia, providing context and information.
Hypermedia, an extension of hypertext, is a nonlinear medium of information that includes graphics, audio, video, plain text and hyperlinks.This designation contrasts with the broader term multimedia, which may include non-interactive linear presentations as well as hypermedia.
New media can become so dominant in public culture that they effectively create a "paradigm shift" [26] as people have shifted their perceptions, understanding of the world, and ways of interacting with the world and each other in relation to new technologies and media. So hypertext signifies a change from linear, structured and hierarchical ...
The most basic understanding of language comes via semiotics – the association between words and symbols. A multimodal text changes its semiotic effect by placing words with preconceived meanings in a new context, whether that context is audio, visual, or digital. This in turn creates a new, foundationally different meaning for an audience.
One of the key characteristics of e-learning is its capability to integrate different media, such as text, picture, audio, animation and video to create multimedia instructional material. [48] Media selection in e-learning can be a critical issue because of the increased costs of developing non-textual e-learning materials.
Multimedia production requires high levels of competence based on knowledge of the operation of different modes, and highly developed design abilities to produce complex semiotic "texts." [7] Media theory focuses on the effects that can come from utilizing new media, like new textual experiences and new ways of representing the world.
The MHEG-IC gives access to streamed on-demand video content in addition to traditional text and graphics as well as the ability to support secure transactions. MHEG-5 is an object-based declarative programming language which can be used to describe a presentation of text, images and video.
Media linguistics includes the study of traditional mass media texts (typically print or broadcast news) as well as social media and other digital media such as blog posts or SMS messages. [ 2 ] [ 7 ] Advertisements, amongst other multimodal media, are commonly analyzed in the context of media linguistics. [ 8 ]