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Landscape maintenance (or groundskeeping) is the art and vocation of keeping a landscape healthy, clean, safe and attractive, typically in a garden, yard, park, institutional setting or estate.
TruGreen, originally known as ChemLawn and later as TruGreen ChemLawn, is the largest lawn treatment company in the United States. [1] [2] [3] The company was founded in 1969 and provides lawn care and tree and shrub care treatments on a subscription basis (except in New York where it is by contract basis). [4]
It is an online platform that allows to reserve lawn care and mowing services through a website or a mobile application. [11] [18] It also tracks weather and accordingly revises the schedule as needed. [9] LawnStarter has been called an Uber for lawn services. [5] [19]
Lawn care is thus a popular business in the United States; proper maintenance, construction and management of lawns of various kinds being the focus of much of the modern horticulture industry. Estimates of the amount spent on professional lawn care services vary, but a Harris Survey put the total at $28.9 billion in 2002 (approximately $1,200 ...
This was especially apparent in the 1950s and 1960s, when lawn-care rhetoric emphasized the lawn as a husband's responsibility and as a pleasurable hobby when he retired. [17] There are differences in the particulars of lawn maintenance and appearance, such as the length of the grass, species (and therefore its color), and mowing. [41] [72]
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