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Un-carrier is a marketing campaign created by T-Mobile US with Prophet, [1] and advertising company Publicis.It debuted in March 2013, where the company introduced a new streamlined plan structure for new customers which drops contracts, subsidized phones, coverage fees for data, and early termination fees. [2]
<p>T-Mobile has moved at speed to offering just one type of unlimited data plan. Customer response has been overwhelmingly positive -- shocker! -- but T-Mobile's One plan leaves people who don't ...
It’s not clear how long customers have to opt out of the switch, but you have to call customer service to avoid it.
As of June 2, 2019, the T-Mobile ONE and ONE Plus plans have been retired, and replaced by the new Magenta plans. [166] On June 2, 2019, T-Mobile announced the launch of Magenta Plus. T-Mobile has since discontinued this plan, but it has upgraded the Magenta plan with 100 GB of premium data, while the high-speed hotspot data was increased to 5 GB.
The terms of the settlement include making its low-cost T-Mobile Connect plans available in California for at least 5 years, that T-Mobile customers can keep their T-Mobile plans held in February 2019 for a total of five years, to enact Project 10 Million, part of the New T-Mobile Un-carrier 1.0 move, that will offer a free hotspot device and ...
Several months ago, T-Mobile USA unveiled a new pricing strategy aimed at winning customers back from larger rivals Verizon , AT&T , and Sprint. T-Mobile decided to do away with the traditional ...