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Weetabix for Canada and the United States is manufactured in Cobourg, Ontario, in both organic and conventional versions. Weetabix is made from whole-grain wheat. UK Weetabix has 3.8g of fibre in a 37.5g serving (2 biscuits) (10.1% by weight). [4] The product sold in Canada and the U.S. has 4g of fibre in a 35g serving (11.4% by weight). [5]
Osborne proceeded at that time to the United States, establishing a Weetabix factory in Clinton, Massachusetts. However, the venture was unsuccessful. Weetabix eventually entered the US market from Canada via Clinton, Massachusetts, the site of the original US factory. [citation needed] Weet-Bix Clusters will be discontinued by June 2025. [3]
Weetabix is already doing God’s work – it’s made from 100 per cent wholegrain, high in fibre, low in sugar, salt and fat, and fortified with thiamin (B1), riboflavin (B2), niacin, folic acid ...
Weetabix cereals in the UK created Alpen muesli cereal in 1971. [2] Alpen is a whole grain muesli cereal consisting of rolled oats, fruits and nuts. [3]In the UK, Alpen has been a staple on British shelves since the 1970s, accounting for 3% of the UK and Ireland breakfast cereal sales in 2003. [2]
Ready Brek (stylized as Ready brek) is an oat-based breakfast cereal produced by Weetabix Limited. It is intended to be served hot, and comes in two varieties — 'original' and 'chocolate'. Other variants were available but have since been discontinued. Original Ready brek is a mix of rolled oat flakes and oat flour fortified with vitamins.
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Two biscuits (47 g) contain 160 calories, 1 g of fat and 6 g of dietary fiber (12.8% by weight). [13] See also ... Weetabix, another wheat-based biscuit cereal;
In November 2003, the company was bought from Weetabix Limited, by the American private equity firm HM Capital of Dallas. [6] From 29 January 2004, it was owned by Lion Capital LLP, [citation needed] until 3 May 2012 when the Chinese company Bright Food bought a 60% controlling stake, valuing the company at £1.2bn ($1.9bn). [7]