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Yoplait-brand flavored yogurts account for 42–52% of the Israeli market. [15] Tnuva and Yoplait entered into a partnership to set up production facilities in Romania in 2007. [13] In 2009, Tnuva introduced a 500-gram (18 oz) family-size yogurt called Yoplait YYY that comes in resealable containers. [15]
Yop, created and marketed by Yoplait, is a semi-liquid yogurt sold in supermarkets and convenience stores in Belgium, [1] Canada, [2] France, [3] Ireland, [4] Switzerland, [5] the United Kingdom, [6] and occasionally in the Netherlands, Portugal, Spain and the United States. The Yoplait's Smoothie drink in Sweden and Norway is called Safari. [7]
Go-Gurt is sold as "Yoplait Tubes" in Canada, as "Frubes" in the United Kingdom (previously as a sub-brand of Petit Filous), and was also sold in Japan as "グルト" ("Guruto"). The name was a play on words, as it evoked the sound of gulping a liquid and incorporated part of the Japanese transliteration of yogurt, ヨーグルト (Yo-Guruto).
Ultima continues to produce Yoplait-branded products at its Granby, Quebec plant, but these products are now marketed and sold by General Mills. [ 7 ] Simultaneously, Ultima Foods announced plans to begin producing and marketing its own brand of yogurt and fresh dairy products in Canada, starting in mid-August 2012, later revealed to be iögo ...
General Mills introduced a Greek-style yogurt under the Yoplait brand name in early 2010, which was discontinued and replaced by Yoplait Greek 100 in August 2012. [40] Activia Greek yogurt was re-introduced in 2013, and in July 2012 took over US distribution and sales of Canadian Liberté's Greek brands.
It aimed to create a national milk brand in a market that, at the time, was unbranded and dominated by fresh milk sold in glass bottles. [2] The brand name was a marketing choice inspired by the Latin word candidus (white, pure, bright, radiant), to evoke purity and freshness. [2] The name was created by the naming agency Novamark. [2]
The current Liberté Inc. is a combination of two previously separate companies: Liberté Brand Products, and the dairy division of Tournevent. These companies were combined under the name of Liberté Natural Foods on July 1, 2006, though the individual brands continue to be used. Besides these brands Liberté also distributes products for ...
In addition to dinners branded as Fjordland, the company makes the product brands Brelett, Bremykt, Kos, Safari and Yoplait. The company was founded in 1994 by Tine with the responsibility of producing Bremykt, Brelett and Tine Grøt. In 1996 Norsk Kjøttsamvirke, Norske Potetindustrier and Prior Norge bought part of the company. The dinner ...