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On May 20, 2022, their peanut butter products which were manufactured in their Lexington, Kentucky plant were recalled in the US and Canada due to potential salmonella contamination. [ 12 ] [ 13 ] [ 14 ] The J.M. Smucker Company estimated a loss of $125 million as a result of the 2022 recall. [ 15 ]
The peanut butter company Laura Scudder's and the juice company After the Fall were purchased in 1994, [14] and that year J.M. Smucker also changed advertising agencies from Wyse Advertising to the Leo Burnett Company. [15] The annual Peanut Butter Festival in the town of New Bethlehem, Pennsylvania is co-sponsored by Smucker's. [21]
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Boxes of Jiffy corn muffin mix. In 2008, the company began expansion into the food service and institutional industries due to a decline in the home-baking products market. [1] In 2015, this expansion effort was significantly increased, in order to better-enable the company to fulfill the needs of these industries and markets. [1]
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Skippy is also available in a 6 oz. squeeze pack in Creamy or Natural Peanut Butter Spread and 1.15 oz. individual squeeze 8 packs in Creamy or Natural Peanut Butter Spread. [ 8 ] In 2018, Skippy added Skippy P.B. Fruit Bites [ 16 ] to their Skippy P.B. Bites that were already available in Double Peanut Butter, Pretzel and Graham Cracker.
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