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In 1992, CoverGirl became the first major cosmetic company to sign a black model to an exclusive contract. Canada-born Lana Ogilvie became the first black woman [15] to represent a non-ethnic cosmetics company, and opened the door for traditionally Caucasian-focused brands to embrace different cultures and ethnicities in their brand. [16]
Complaints lodged with the BBB fell about 7%, to 927,000. In practical terms, those numbers suggest that more Americans are being smart about their shopping, looking into businesses' reputations ...
DeGeneres began working with CoverGirl Cosmetics in September 2008, for which she has been criticized, as her animal-friendly values clash with Procter and Gamble's (the maker of CoverGirl Cosmetics) animal testing. [101] Her face became the focus of CoverGirl advertisements starting in January 2009. The beauty campaign was DeGeneres's first. [102]
Talia Joy Castellano (August 18, 1999 – July 16, 2013) was an American internet personality and model who was best known for her work on YouTube, notably her makeup and fashion content, and for becoming the first honorary CoverGirl in 2012. She battled the diseases neuroblastoma and leukemia for six years, and died on July 16, 2013. As of May ...
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His first appearance was in advertisements for CoverGirl's So Lashy mascara. [15] He started a clothing line, Sisters Apparel, and a makeup collection, the Sister Collection, made in collaboration with cosmetics brand Morphe Cosmetics, in November 2018. [7] [16] Crowds at a Canadian mall, anticipating a Morphe Cosmetics appearance by James Charles.