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However, there are some cases where WEJZ has to compete for the audience. Such cases were in 2017 and 2024 when 102.9 WEZI flipped to all-Christmas music for the holiday season. [13] Other scenarios are Christian Contemporary stations, such as WCRJ and WJKV, flipping to Christmas Music, but with many Christian artists in the mix of music. [14]
At first, "Easy" played all Christmas music, but on December 26, 2017, the Soft AC format resumed on 102.9 FM. [14] The two stations swapped call signs on November 26, 2017. Over time, WEZI has evolved into a more mainstream adult contemporary format, phasing in more current songs and re-focusing on adult contemporary hits from the 1980s, 1990s ...
On June 9, 2023, at 2 p.m., after playing "When I Was Your Man" by Bruno Mars, KDMX returned to the "Mix 102.9" branding; the first song under the revived "Mix" brand was "Please Don't Leave Me" by P!nk. A new morning show hosted by Billy the Kidd and Candice Lopez launched on June 26.
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The station played Christmas music annually, with 'preview weekends' from early November through Thanksgiving, then a 24-hour Christmas format from Thanksgiving through Christmas Day. WLYT's main competitor was CBS Radio's WKQC. WLYT had changed its slogan from The Best Variety of Yesterday and Today to The Bright New Sound of Lite 102.9 in 2011.
From 2012 to 2020, WKQC was the exclusive Christmas music station for Charlotte, thanks to WLYT's format flip to adult hits and rebranding to WLKO ("102.9 The Lake"). In 2021 WLKO also began running the all-Christmas format. In recent years, WKQC has flipped to all-Christmas music a week or two leading up to Thanksgiving.
KMXA-FM (99.9 FM, "Mix 99.9") is an adult contemporary radio station in Minot, North Dakota, owned by iHeartMedia, Inc. During the Christmas season "Mix 99.9" plays continuous Christmas music. The station begins playing the Christmas music the day after Thanksgiving and runs until Christmas Day.
WBUZ (102.9 MHz, "102.9 The Buzz") is a commercial FM radio station licensed to La Vergne, Tennessee, and serving the Nashville, Tennessee metropolitan area.WBUZ airs an active rock music format, with elements of alternative rock, calling itself "Nashville's Rock Station."