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  2. Market environment - Wikipedia

    en.wikipedia.org/wiki/Market_environment

    Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the decision-making ...

  3. PEST analysis - Wikipedia

    en.wikipedia.org/wiki/PEST_analysis

    In business analysis, PEST analysis (political, economic, social and technological) is a framework of external macro-environmental factors used in strategic management and market research. PEST analysis was developed in 1967 by Francis Aguilar as an environmental scanning framework for businesses to understand the external conditions and ...

  4. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    The situation analysis looks at both the macro-environmental factors that affect many firms within the environment and the micro-environmental factors that specifically affect the firm. The purpose of the situation analysis is to indicate to a company about the organizational and product position, as well as the overall survival of the business ...

  5. Global environmental analysis - Wikipedia

    en.wikipedia.org/wiki/Global_environmental_analysis

    A company is influenced by its environment. Many environmental factors, especially economical or social factors, play a big role in a company's decisions, because the analysis and the monitoring of those factors reveal chances and risks for the company's business. This environmental framework also gives information about location issues.

  6. Context analysis - Wikipedia

    en.wikipedia.org/wiki/Context_analysis

    Context analysis is a method to analyze the environment in which a business operates. Environmental scanning mainly focuses on the macro environment of a business. But context analysis considers the entire environment of a business, its internal and external environment. This is an important aspect of business planning.

  7. Typology of business strategies - Wikipedia

    en.wikipedia.org/wiki/Typology_of_business...

    A reactor has no proactive strategy, often reacting to events as they occur, or alternatively they may have a defined strategy and organizational structure which are no longer appropriate for their commercial environment. Such businesses respond only when they are forced to by macro environmental pressures. This is the least effective of the ...

  8. Business analysis - Wikipedia

    en.wikipedia.org/wiki/Business_Analysis

    Business analysis is a professional discipline [1] focused on identifying business needs and determining solutions to business problems. [2] Solutions may include a software-systems development component, process improvements, or organizational changes, and may involve extensive analysis, strategic planning and policy development.

  9. Business ecosystem - Wikipedia

    en.wikipedia.org/wiki/Business_ecosystem

    The concept ecosystem in economy and business stems from the ecosystem concept in ecology. Some environmentalists, however, have used "business ecosystems" as a way to talk about environmental issues as they relate to business rather than as a metaphor to describe the increasing complexity of relationships among companies.