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Creative Brief, german. A creative brief is a document used by creative professionals and agencies to develop creative deliverables: visual design, copy, advertising, web sites, etc. The document is usually developed by the requestor (in most cases a marketing team member) and approved by the creative team of designers, writers, and project ...
A design brief is a document for a design project developed by a designer in consultation with a client. The brief outlines the deliverables and scope of the project, including any products or works, function and aesthetics, as well as timing and budget. They can be used in many fields, including architecture, interior design and industrial ...
Design brief – initial statement of intended outcome. Analysis – analysis of design goals. Research – investigating similar designs in the field or related topics. Specification – specifying requirements of a design for a product (product design specification) [24] or service. Problem solving – conceptualizing and documenting designs.
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