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  2. 15 Must-Have Makeup Products in TikTok Star Alix Earle’s ...

    www.aol.com/entertainment/15-must-makeup...

    This classic beauty product delivers a matte glow with a natural appearance. $35.00. ... One of Alix’s holiday gift guide picks was this Tarte eyeshadow palette. “This is, like, my favorite ...

  3. Tarte Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Tarte_Cosmetics

    Tarte Cosmetics is an American cosmetics company headquartered in New York City. [1] [2] [3] It was founded by Maureen Kelly in 1999; her first product was a cheek stain that was used the following year for the cover of Self magazine. [4] Also in 2000, Tarte Cosmetics debuted its first order at Henri Bendel.

  4. Eye shadow - Wikipedia

    en.wikipedia.org/wiki/Eye_shadow

    An eye shadow palette with a wide variety of neutral and vibrant colors A mainly purple eye shadow look, with a brown shade blended in on the top.. Eye shadow (or eyeshadow) is a cosmetic applied primarily to the eyelids to attract attention to the wearer's eyes, making them stand out or look more attractive. [1]

  5. Urban Decay (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Urban_Decay_(cosmetics)

    Urban Decay, an American cosmetics brand headquartered in Newport Beach, California, is a subsidiary of French cosmetics company L'Oréal. [1] Current products include lip, eye, complexion and body products. [2] They are best known for their Naked collection, which includes 12 different eye shadow palettes.

  6. Concealer - Wikipedia

    en.wikipedia.org/wiki/Concealer

    Cream concealer – Available in a small pot or palette, leaves a satin or cream finish on skin. Has a thick texture with opaque pigment. [3] This type of concealer is similar to the stick concealer because it offers heavy coverage. However, you need to apply it with a brush because it can look heavy due to the intense pigmentation. [4]

  7. Lime Crime - Wikipedia

    en.wikipedia.org/wiki/Lime_Crime

    Lime Crime released a five-pan palette in early 2012, which sparked backlash from the makeup community due to its cultural appropriation of Chinese culture. [8] The “China Doll” palette sparked outrage through both the product itself as well as the advertising campaign, which showcased a caucasian model in a Japanese kimono whilst ...

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