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  2. Data collection - Wikipedia

    en.wikipedia.org/wiki/Data_collection

    Data collection or data gathering is the process of gathering and measuring information on targeted variables in an established system, which then enables one to answer relevant questions and evaluate outcomes. Data collection is a research component in all study fields, including physical and social sciences, humanities, [2] and business ...

  3. Marketing research process - Wikipedia

    en.wikipedia.org/wiki/Marketing_research_process

    This process is guided by discussions with management and industry experts, case studies and simulations, analysis of secondary data, qualitative research and pragmatic considerations. [2] The third step involves the formulation of the research design which is the framework or blueprint for conducting the marketing research project. It details ...

  4. Secondary research - Wikipedia

    en.wikipedia.org/wiki/Secondary_research

    Secondary research is contrasted with primary research in that primary research involves the generation of data, whereas secondary research uses primary research sources as a source of data for analysis. [1] A notable marker of primary research is the inclusion of a "methods" section, where the authors describe how the data was generated.

  5. Requirements elicitation - Wikipedia

    en.wikipedia.org/wiki/Requirements_elicitation

    The requirements elicitation process may appear simple: ask the customer, the users and others what the objectives for the system or product are, what is to be accomplished, how the system or product fits into the needs of business, and finally, how the system or product is to be used on a day-to-day basis.

  6. Data processing - Wikipedia

    en.wikipedia.org/wiki/Data_processing

    A very simple example of a data processing system is the process of maintaining a check register. Transactions— checks and deposits— are recorded as they occur and the transactions are summarized to determine a current balance.

  7. Literature review - Wikipedia

    en.wikipedia.org/wiki/Literature_review

    The process of reviewing the literature requires different kinds of activities and ways of thinking. [7] Shields and Rangarajan (2013) and Granello (2001) link the activities of doing a literature review with Benjamin Bloom 's revised taxonomy of the cognitive domain (ways of thinking: remembering, understanding, applying, analyzing, evaluating ...

  8. The Trade Desk (TTD) Q4 2024 Earnings Call Transcript - AOL

    www.aol.com/finance/trade-desk-ttd-q4-2024...

    Image source: The Motley Fool. The Trade Desk (NASDAQ: TTD) Q4 2024 Earnings Call Feb 12, 2025, 5:00 p.m. ET. Contents: Prepared Remarks. Questions and Answers. Call ...

  9. Participatory action research - Wikipedia

    en.wikipedia.org/wiki/Participatory_action_research

    Action research in the workplace took its initial inspiration from Lewin's work on organizational development (and Dewey's emphasis on learning from experience). Lewin's seminal contribution involves a flexible, scientific approach to planned change that proceeds through a spiral of steps, each of which is composed of 'a circle of planning, action, and fact-finding about the result of the ...