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  2. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  3. International English Language Testing System - Wikipedia

    en.wikipedia.org/wiki/International_English...

    IELTS One Skill Retake was introduced for computer-delivered tests in 2023, which allows a test taker to retake any one section (Listening, Reading, Writing and Speaking) of the test. [ 7 ] IELTS is accepted by most Australian , British , Canadian , European , Irish and New Zealand academic institutions, by over 3,000 academic institutions in ...

  4. Artificial intelligence marketing - Wikipedia

    en.wikipedia.org/wiki/Artificial_intelligence...

    Artificial intelligence has transformed the digital marketing landscape by allowing businesses to capture large amounts of consumer data, leading to data-driven marketing strategies. Businesses like Amazon can utilize user’s purchase, search, and viewing history on their platforms, to create customized user experiences.

  5. Reading - Wikipedia

    en.wikipedia.org/wiki/Reading

    Reading is the process of taking in the sense or meaning of symbols, often specifically those of a written language, by means of sight or touch. [1] [2] [3] [4]For educators and researchers, reading is a multifaceted process involving such areas as word recognition, orthography (spelling), alphabetics, phonics, phonemic awareness, vocabulary, comprehension, fluency, and motivation.

  6. Direct Selling Association - Wikipedia

    en.wikipedia.org/wiki/Direct_Selling_Association

    The Direct Selling Association (DSA) is a trade association in the United States that represents direct selling companies, primarily those that use multi-level marketing compensation plans. On behalf of its members' companies, the DSA engages in public relations and lobbying efforts against regulation of the multi-level marketing industry, and ...

  7. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    Different colors play major roles when it comes to marketing strategies, for example, seeing the blue can promote a sense of calmness and gives a sense of security which is why many social networks such as Facebook use blue in their logos. Google AdSense is an example of niche marketing. Google calculates the primary purpose of a website and ...

  8. International Literacy Association - Wikipedia

    en.wikipedia.org/wiki/International_Literacy...

    The International Literacy Association (ILA), formerly the International Reading Association (IRA), is an international global advocacy and member professional organization that was created in 1956 to improve reading instruction, facilitate dialogue about research on reading, and encourage the habit of reading across the globe.

  9. Advocacy group - Wikipedia

    en.wikipedia.org/wiki/Advocacy_group

    Astroturfing groups mask the sponsors of a message or organization (e.g., political, advertising, religious or public relations) to make it appear as though it originates from and is supported by grassroots participants. It is a practice intended to give the statements or organizations credibility by withholding information about the source's ...