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  2. Lillian Vernon (company) - Wikipedia

    en.wikipedia.org/wiki/Lillian_Vernon_(company)

    Lillian Vernon Corporation is an American catalog merchant and online retailer that sells household, children's and fashion accessory products. Founded in 1951 by Lillian Vernon (a/k/a Lillian Menasche), out of her Mount Vernon, New York, apartment; the business name is a combination of her first name and her hometown.

  3. Lillian Vernon (businesswoman) - Wikipedia

    en.wikipedia.org/wiki/Lillian_Vernon_(businesswoman)

    The Lillian Vernon Corporation, founded in 1965, went public in 1987, making her the first woman to found a company publicly traded on the American Stock Exchange. The Lillian Vernon Catalog, which the company launched in 1956, [7] became an iconic shopping resource for American women, much like its competitor, the Sears catalog. Produced ...

  4. Mail order - Wikipedia

    en.wikipedia.org/wiki/Mail_order

    It is more usual to refer to this as e-commerce or online shopping. Online shopping allows more detailed information (including audio and video) to be presented, and allows for faster ordering than by mailed form (though phone orders are also common for mail-order catalogues).

  5. These Catalogs Defined Shopping for Generations - AOL

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  7. Fred Hochberg - Wikipedia

    en.wikipedia.org/wiki/Fred_Hochberg

    Fred Philip Hochberg (born February 3, 1952) [3] [4] is an American businessman and civic leader. After nearly two decades as an executive, including five years as president at the Lillian Vernon Corporation, he then served in various leadership roles at U.S. government agencies, non-profit organizations, and in academia.

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