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The BBC One Balloon idents were a series of idents (station identifications) used on the British TV channel BBC One from 4 October 1997 to 28 March 2002. The balloon theme replaced the computer-generated spinning globe that had been used as the main ident on the channel since 1991, and marked a radical departure from the traditional spinning ...
A change in controller at BBC One saw the balloon globe icon become the shortest-lived ident package of the colour television era. The new controller, Lorraine Heggessey, made no secret of her hate for the Balloon idents, as she believed them to be “slow and distant.” Because of this opinion, she ordered a review of the current branding.
For BBC1, Lambie-Nairn and Daniel Barber redesigned the globe identity, a well-recognized icon of the BBC, having been introduced in 1963. [12] Later, Lambie-Nairn again redesigned the identity for BBC One – creating the red hot air balloon that was used for a new series of idents aired on BBC One from 4 October 1997. This aimed to capture ...
The BBC One "Rhythm & Movement" idents were a set of on-screen channel identities designed by Lambie-Nairn and used on BBC One from 29 March 2002 to 7 October 2006. They replaced the balloon idents , and spelled the end of the much recognised globe identity by the BBC , which had been used in various ways since 1963.
"One" was written all-caps in logo and was placed right to the BBC logo. BBC One adopts new "hot air balloon" globe identifications. See BBC One 'Balloon' idents. 8 November – BBC One fully closes down for the last time and ends its day with God Save the Queen for the final time. [173]
The BBC One balloon over Cley Windmill Cley Windmill has become one of the enduring icons of North Norfolk . Its image has been used on everything from tea towels through to greetings cards , tins of biscuits and fudge to a station identification (ident) between programmes for the BBC .
Promotions featured the '1' above a BBC logo in the top left of the screen, with the end screen of promotions featuring the programme name at the bottom of the screen. Captions were similar, being formed of a sidebar with the '1' and BBC logo in top left corner with the background of the sidebar featuring a smoky background similar to the ident ...
In 2002, the BBC One balloon idents were discontinued, as was the globe. ... Sounds, and Sport have new icon logos, formed from arrangements of three rectangles ...