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Retailers like Walmart and Target, buy the product from the manufacturer and sell them directly to the consumer.This channel works best for manufacturers that produce shopping goods like clothes, shoes, furniture, tableware, and toys. [7]
Personalized marketing, also known as one-to-one marketing or individual marketing, [1] is a marketing strategy by which companies use data analysis and digital technology to show adverts to individuals based on their perceived characteristics and interests.
Experimental economics is the application of experimental methods [1] to study economic questions. Data collected in experiments are used to estimate effect size, test the validity of economic theories, and illuminate market mechanisms.