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Pharmaceutical sales representatives or Medical sales respresentatives [1] are salespeople employed by pharmaceutical companies to persuade doctors to prescribe their drugs to patients. Drug companies in the United States spend ~$5 billion annually sending representatives to doctors, [ 2 ] to provide product information, answer questions on ...
The ethics involved within pharmaceutical sales is built from the organizational ethics, which is a matter of system compliance, accountability and culture (Grace & Cohen, 2005). Organizational ethics are used when developing the marketing and sales strategy to both the public and the healthcare profession of the strategy. [ 1 ]
The United States has 81,000 pharmaceutical representatives or 1 for every 7.9 physicians. [2] The number and persistence of pharmaceutical representatives has placed a burden on the time of physicians. [9] "As the number of reps went up, the amount of time an average rep spent with doctors went down—so far down, that tactical scaling has ...
It can take five to 10 years to build a new pharmaceutical plant and get it compliant with U.S. regulatory requirements, according to pharmaceutical lobbying group PhRMA.
Pharmaceutical sales representatives have been battered during the recession -- thousands were laid off by drugmakers hunting for ways to trim their budgets. But even if the economy recovers with ...
In 2005, Pharmaceutical Research and Manufacturers of America (PhRMA) instituted new voluntary guidelines for DTCA, including requirements to voluntarily submit ads to the FDA for review and educate health professionals on new medications before an advertising campaign commences, use clear language in advertising, obtain appropriate age ...