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In 2009, the year of Audi's 100th anniversary, the company organized the Audi Cup for the first time. [128] Audi also sponsor the New York Yankees as well. In October 2010 they agreed to a three sponsorship year-deal with Everton. [129] Audi also sponsors the England Polo Team and holds the Audi Polo Awards. [130] [131]
Horch went on to found Audi as Audiwerke GmbH, which became effective on 25 April 1910. The name was a solution to the legal dispute with his old company over use of the Horch brand and a clever play of words ("audi" is the literal Latin translation of the Old German "horch", meaning the imperative "Listen!").
The first Horch automobile was built in 1901. The company moved to Reichenbach in 1902 and Zwickau in 1904. Horch left the company in 1909 after a dispute, and set up in competition in Zwickau. His new firm was initially called Horch Automobil-Werke GmbH, but following a legal dispute over the Horch name, he decided to make another automobile ...
Audi never made use of the brand name NSU again after April 1977, when the last Ro 80 was sold. [11] In 1985, the company name was shortened to Audi AG and management moved back to Audi's headquarters in Ingolstadt. Even as production of the Ro 80 continued in the Neckarsulm plant, production of larger Audi models like 100 and 200 was started
The current corporate entity which bears the Auto Union name, Auto Union GmbH, was founded in 1985 and is a wholly owned subsidiary of Audi AG; its purpose is to act as owner of Auto Union's historical trademarks and intellectual property, as well as managing Audi's heritage operations. The company's distinctive logo of four interlocking rings ...
This is all part of Audi Group’s Vorsprung 2030 plan, which seeks to have all of the group’s new models be electric by 2026—and to end traditional gas-powered engine production by 2033. To ...
The following list of Audi vehicles, including past and present production models, as well as concept vehicles and limited editions. The current era of Audi production dates to 1968, when present-day owner Volkswagen Group , which had purchased Auto Union from Mercedes-Benz in 1965, debuted the first modern Audi-branded vehicles.
The company has operations in roughly 150 countries, and it has 100 production facilities across 27 countries. Volkswagen was founded in Berlin in 1937 and incorporated in Wolfsburg to manufacture the car that would become known as the Beetle. The company's production grew rapidly in the 1950s and 1960s.