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The Reckoning is a non-fiction book about the automotive industry written by David Halberstam and published in 1986. He spent five years researching and writing it. [1]It is the third and final book of his trilogy study of the forces of power in America, after The Best and the Brightest and The Powers That Be, and has been described as "a parallel history and study of the American and Japanese ...
The subsequent 143-page report (PB 211-015, available from NTIS) reviewed a series of actual handling tests designed to evaluate the handling and stability under extreme conditions; a review of national accident data compiled by insurance companies and traffic authorities for the cars in the test—and a review of related General Motors ...
The compact SUV Suzuki Samurai gained a reputation in the U.S. market of being an unsafe car and prone to a rollover after Consumer Reports, the magazine arm of Consumers Union, reported that during a 1988 test on the short course avoidance maneuver (Consumer Union Short Course Double Lane Change, or CUSC for short), the Samurai experienced what they deemed as an unacceptable amount of tipover ...
Ford Motor Company: 1922 Pizza Tiger: Monaghan, Tom: Domino's Pizza: 1986 Dave's Way: Thomas, Dave: Wendy's: 1992 Bloomberg by Bloomberg [2] Michael Bloomberg: Bloomberg: 1997 The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company [3] Robert Iger: The Walt Disney Company: 2019 The Education of a Value Investor ...
The book offers a brief history of the automaker and explores the problems that pushed it to the brink of bankruptcy in 2006, and then chronicles Mulally's transformation of the company's culture, products, and perception in the marketplace. [1]
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An editorial in the Oregonian newspaper read in part: "It must be said that the Portland Motor Coach Company, through its local representatives, has developed a signally marked tendency to antagonize where it would be better to cultivate ... the company representatives have gone about, chip on shoulder, looking for opposition, unfairness and ...