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2. Google Get Your Business Online - Wikipedia

   en.wikipedia.org/wiki/Google_Get_Your_Business...

   Google Get Your Business Online is a program launched by Google in 2011 aimed at increasing the web presence of small businesses and cities by providing free advice on search engine optimization and helping business owners update their information on Google for free. [1] The program started rolling out across the US in 2012.

3. PageRank - Wikipedia

   en.wikipedia.org/wiki/PageRank

   PageRank is Google's indication of its assessment of the reputation of a webpage: It is non-keyword specific. Google uses a combination of webpage and website authority to determine the overall authority of a webpage competing for a keyword. [47] The PageRank of the HomePage of a website is the best indication Google offers for website ...

4. Local search engine optimisation - Wikipedia

   en.wikipedia.org/wiki/Local_search_engine...

   The addition of the 'LocalBusiness' markup will enable you to display relevant information about your business to Google. This includes opening hours, address, founder, parent company information and much more. [11] The number of reviews and overall star rating correlates with higher rankings in the Google map pack results.

5. Backlink - Wikipedia

   en.wikipedia.org/wiki/Backlink

   In January 2017, Google launched Penguin 4 update which devalued such link spam practices. [11] The significance of search engine rankings is high, and it is regarded as a crucial parameter in online business and the conversion rate of visitors to any website, particularly when it comes to online shopping. [12]

6. Domain authority - Wikipedia

   en.wikipedia.org/wiki/Domain_authority

   The domain authority (also referred to as thought leadership) of a website describes its relevance for a specific subject area or industry.Domain Authority is a search engine ranking score developed by Moz. [1] This relevance has a direct impact on its ranking by search engines, trying to assess domain authority through automated analytic algorithms.

7. Google - Wikipedia

   en.wikipedia.org/wiki/Google

   Google Workspace (formerly G Suite until October 2020 [199]) is a monthly subscription offering for organizations and businesses to get access to a collection of Google's services, including Gmail, Google Drive and Google Docs, Google Sheets and Google Slides, with additional administrative tools, unique domain names, and 24/7 support.