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Stella Nina McCartney CBE (born 13 September 1971) is an English fashion designer. She is a daughter of British singer-songwriter Paul McCartney and the American photographer and animals rights activist Linda McCartney . [ 1 ]
The sportswear company Adidas hired Stella McCartney to be the Creative Director for the 2012 GB Olympic Games (by Adidas)—the first time in the history of the games that a leading fashion designer has designed the apparel for a particular country’s team across all competitions for both the Olympic and the Paralympic Games. [10]
The merchandise was sold online and in five shops known as "The London 2012 Shop". In addition, Adidas sold its London 2012 range in its flagship store on Oxford Street, and selected Next stores sold their 2012 range. [3] Sainsbury's as official sponsors of the Paralympics also sold merchandise within their stores. [4]
Adidas has done several collaborations with well known designers, including Alexander Wang, Jeremy Scott, Raf Simons, and Stella McCartney. They have also reached out to several celebrities, such as Beyoncé , Jonah Hill , Karlie Kloss , Ninja and Pharrell Williams to create some of the company's most notable and coveted pieces.
Muguruza has been endorsed by Adidas for clothing, footwear, and apparel since 2012, and frequently wears the range designed by Stella McCartney. Throughout her career, Muguruza has been endorsed by Babolat for racquets, specifically using the Pure Drive collection.
In 2011, Morgan was one of 12 women who were part of Stella McCartney's Adidas campaign for her 'MY2012' sportswear collection. [3] In 2013, Morgan presented Licence to Kill, a documentary for BBC Three about road accidents like hers caused by young drivers. [21]