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The 12-inch MacBook (also called the Retina MacBook, officially marketed as the new MacBook) is a discontinued Mac laptop made by Apple Inc., which sat between the MacBook Air and MacBook Pro in Apple's laptop lineup. It shares the same name as its predecessor that was discontinued three years prior to the release of this one.
As part of the Mac transition to Intel processors, Apple released a 13-inch laptop simply named "MacBook", as a successor to the PowerPC-based iBook series of laptops. . During its existence, it was the most affordable Mac, serving as the entry-level laptop that was less expensive than the rest of the Mac laptop lineup (the MacBook Pro portable workstation, and later the MacBook Air ultra-port
The MacBook was one of Apple's first laptops to adopt the MagSafe power connector (the first being the MacBook Pro), and it replaced the iBook's mini-VGA display port with a mini-DVI display port. The iBook's discrete graphics chip was initially replaced by an integrated Intel GMA solution, though the latest revisions of the MacBook were ...
Apple Wireless Keyboard (A1016) The first generation Apple Wireless Keyboard was released at the Apple Expo on September 16, 2003. [2] It was based on the updated wired Apple Keyboard (codenamed A1048), and featured white plastic keys housed in a clear plastic shell. Unlike the wired keyboard, there are no USB ports to connect external devices.
The combination of such reflective polarizers, and LED dynamic backlight control [23] make today's LCD televisions far more efficient than the CRT-based sets, leading to a worldwide energy saving of 600 TWh (2017), equal to 10% of the electricity consumption of all households worldwide or equal to 2 times the energy production of all solar ...
The MacBook Air was the first subcompact notebook offered by Apple after the 12" PowerBook G4 discontinued in 2006. It was also Apple's first computer with an optional solid-state drive . [ 10 ] It was the last Mac to use a PATA storage drive, and the only one with an Intel CPU.
MacBook Air (M1, 2020) On November 10, 2020, Apple announced an updated MacBook Air with an Apple-designed M1 system-on-a-chip (SoC), launched alongside an updated Mac Mini and 13-inch MacBook Pro as the first Macs with Apple's new line of custom ARM-based Apple silicon processors. [6]
Apple took a new "multiple exclusives" approach regarding the press, giving "over one hundred interviews to journalists that lasted over six hours apiece", and introduced a new "Test Drive a Macintosh" campaign. [165] [166] Apple's brand, which established a "heartfelt connection with consumers", is cited as one of the keys to the Mac's success ...