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  2. Multicultural marketing - Wikipedia

    en.wikipedia.org/wiki/Multicultural_marketing

    The word “multicultural” is including people who have different customs and beliefs and multicultural consumer is any consumer who has two or more cultural or ethnic background or affiliation; in fact, they exhibit a contextual cultural identity that allows them to show different features of lifestyle, culture, etc. (the Wharton University ...

  3. Ethnic identity development - Wikipedia

    en.wikipedia.org/wiki/Ethnic_identity_development

    For example, some measures of ethnic identity development include measures of behaviors, such as eating ethnic food or participating in customs specific to an ethnic group. One argument is that while behaviors oftentimes express identity, and are typically correlated with identity, ethnic identity is an internal structure that can exist without ...

  4. Ethnic media - Wikipedia

    en.wikipedia.org/wiki/Ethnic_media

    Academic Yu Shi tenders an operational definition for ethnic media: “Ethnic media are often regarded as media by and for ethnics in a host country with content in ethnic languages." [1] Shi also adds, ethnic media “can be published by big ethnic media groups and by small organic ethnic communities”, as well. [2]

  5. Ethnic stereotype - Wikipedia

    en.wikipedia.org/wiki/Ethnic_stereotype

    An ethnic stereotype or racial stereotype involves part of a system of beliefs about typical characteristics of members of a given ethnic group, their status, societal and cultural norms. A national stereotype does the same for a given nationality .

  6. Ethnicity - Wikipedia

    en.wikipedia.org/wiki/Ethnicity

    An ethnicity or ethnic group is a group of people who identify with each other on the basis of perceived shared attributes that distinguish them from other groups. Those attributes can include a people of a common language, culture, common sets of ancestry, traditions, society, religion, history, or social treatment.

  7. Cultural identity - Wikipedia

    en.wikipedia.org/wiki/Cultural_identity

    Cultural identity can be expressed through certain styles of clothing or other aesthetic markers. Cultural identity is a part of a person's identity, or their self-conception and self-perception, and is related to nationality, ethnicity, religion, social class, generation, locality, gender, or any kind of social group that has its own distinct culture.

  8. Social media and political communication in the United States

    en.wikipedia.org/wiki/Social_media_and_political...

    Therefore, for political campaigns to truly reach as many people as possible, political groups first need to get those three users talking about their campaigns on social media. [50] With the many ways social media can be used in political campaigns, many U.S. social media users claim they are drained by the influx of political content in their ...

  9. Identity politics - Wikipedia

    en.wikipedia.org/wiki/Identity_politics

    Identity politics, as a mode of categorizing, are closely connected to the ascription that some social groups are oppressed (such as women, ethnic minorities, and sexual minorities); that is, the idea that individuals belonging to those groups are, by virtue of their identity, more vulnerable to forms of oppression such as cultural imperialism ...