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A certified used car, often called a certified pre-owned vehicle or CPO, offers the best of both worlds: a promise of reliability and a warranty combined with a lower price than a new vehicle.
A certified pre-owned car or CPO [citation needed] is a type of used car.It is also used in references to guns and phones. The term "certified pre-owned was conceived by corporations [citation needed] in order to find a more favorable alternative to marketing products as 'used,' which causes purchasers to impose their cognitive biases associated with 'used' items onto prospective purchases.
At the time, GM marketed vehicles in the US under the Chevrolet, Pontiac, Oldsmobile, Buick, Cadillac, and GMC brands. Television commercials in the United States used actor Barry Coe as a spokesman. Jerome H. Peleaux was the creator and tester of the program for GM. Former logo of GM Certified Service, then GM Goodwrench
The American automobile manufacturer GM has sold a number of trucks and SUVs under its marque GMC, which began being applied in 1912. [1] The vast majority of GMC vehicles are based upon the same platforms as, or simply rebadged from, vehicles sold in the Chevrolet division of GM. [citation needed]
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In January 2011, TrueCar released ClearBook, a used vehicle index that analyzes the used car market in the same way TrueCar did for new cars. [13] [14] In May 2011, TrueCar acquired News Corp-backed Honk.com, a social car shopping platform. [15] In late 2011, TrueCar launched a television advertising campaign with commercials promoting its ...