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  2. YouTube Select - Wikipedia

    en.wikipedia.org/wiki/YouTube_Select

    YouTube Select, formerly Google Preferred, is a program offered by YouTube, a subsidiary of Google, that allows advertisers to pay to place their ads on high-performing videos on its site. [1] The program divides YouTube's most popular channels among 18- to 34-year-olds, comprising the most popular 5% of content on the site, into twelve ...

  3. Video advertising - Wikipedia

    en.wikipedia.org/wiki/Video_advertising

    Linear video ads — the ads are presented before, in the middle of, or after the video content is consumed by the user, in very much the same way a TV commercial can play before, during or after the chosen program. Non-linear video ads — the ads run concurrently with the video content, so the users see the ad while viewing the content.

  4. Companion ad - Wikipedia

    en.wikipedia.org/wiki/Companion_ad

    For video ads, as standardized by the Interactive Advertising Bureau, the companion ad is defined alongside its master ad inside the VAST response. It is characterized by the creative's resolution and type, the file URL and a click-through URL. [7] Companion ads are also used on connected TVs as a new way for brands and advertisers to engage ...

  5. Advertising - AOL Help

    help.aol.com/products/advertising

    AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere. AOL APP News / Email / Weather / Video

  6. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Cost per view video advertising. Both Google and TubeMogul endorsed this standardized CPV metric to the IAB's (Interactive Advertising Bureau) Digital Video Committee, and it's garnering a notable amount of industry support. [81] CPV is the primary benchmark used in YouTube Advertising Campaigns, as part of Google's AdWords platform.

  7. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    YouTube is a video-sharing website that makes it easy to watch online videos. Created in 2005, YouTube is now one of the most popular websites, with visitors watching around 6 billion hours of video every month. [17] The demographics of YouTube are: In the US, 82% of adult men and 80% of adult women report using YouTube. [18] [19] 45.8% of ...

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