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Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.
The use of SEM strategic tools for businesses such as tourism can attract potential consumers to view their products, but it could also pose various challenges. [35] These challenges could be the competition that companies face amongst their industry and other sources of information that could draw the attention of online consumers. [ 34 ]
If you are wondering how to make money from home, you are in luck as there are now more options than ever. These options might appeal to specific talents and skills you already have, while others ...
Keyword research starts with finding all possible word combinations that are relevant to the "making money" keyword. For example, the keyword "acquiring money" has significantly fewer search results, only 116,000,000, but it has the same meaning as "making money." Another way is to be more specific about a keyword by adding additional filters.
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Local search engine optimization (local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine's unpaid results (known as its SERP, search engine results page) often referred to as "natural", "organic", or "earned" results. [1]