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That year, the company adopted the JCPenney style in advertising. [16] and its revenues reached $5 billion (equivalent to $37.6 billion in 2025) for the first time and catalog business made a profit for the first time. [17] JCPenney reached its peak number of stores in 1973, with 2,053 stores, 300 of which were full-line establishments. [17]
JCPenney shoppers can find deep discounts on kitchen appliances, fine jewelry, apparel, toys, and more as part of this year's Black Friday sale.
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Use JCPenney coupon code GO4TEN to get $10 off a purchase of $10 or more. Also try coupon code LIZ4YOU to get the discount. You may be able to use them both on two separate orders.
The JCPenney mother store in Kemmerer, Wyoming. In 1898, Penney began working for a small chain of stores in the Western United States, called the Golden Rule stores.In 1902, owners Guy Johnson and Thomas Callahan, impressed by his work ethic and salesmanship, offered him a one-third partnership in a new store he would open.
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