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  2. Valence (psychology) - Wikipedia

    en.wikipedia.org/wiki/Valence_(psychology)

    Valence is an inferred criterion from instinctively generated emotions; it is the property specifying whether feelings/affects are positive, negative or neutral. [2] The existence of at least temporarily unspecified valence is an issue for psychological researchers who reject the existence of neutral emotions (e.g. surprise , sublimation). [ 2 ]

  3. Cognitive valence theory - Wikipedia

    en.wikipedia.org/wiki/Cognitive_Valence_Theory

    Cognitive valence theory (CVT) is a theoretical framework that describes and explains the process of intimacy exchange within a dyad relationship.Peter A. Andersen, [who?] PhD created the cognitive valence theory to answer questions regarding intimacy relationships among colleagues, close friends and intimate friends, married couples and family members. [1]

  4. Encoding/decoding model of communication - Wikipedia

    en.wikipedia.org/wiki/Encoding/decoding_model_of...

    In the process of encoding, the sender (i.e. encoder) uses verbal (e.g. words, signs, images, video) and non-verbal (e.g. body language, hand gestures, face expressions) symbols for which he or she believes the receiver (that is, the decoder) will understand.

  5. Models of communication - Wikipedia

    en.wikipedia.org/wiki/Models_of_communication

    Many models of communication include the idea that a sender encodes a message and uses a channel to transmit it to a receiver. Noise may distort the message along the way. The receiver then decodes the message and gives some form of feedback. [1] Models of communication simplify or represent the process of communication.

  6. Source–message–channel–receiver model of communication

    en.wikipedia.org/wiki/Source–message–channel...

    But there are also many non-verbal communication skills, like the encoding skills of drawing and gesturing. [8] [36] Berlo sees thought or reasoning as an additional communication skill relevant both to encoding and decoding. [37] The communication skills required for successful communication are different for source and receiver.

  7. Schramm's model of communication - Wikipedia

    en.wikipedia.org/wiki/Schramm's_model_of...

    The steps of encoding and decoding in Schramm's model perform the same role as transmitter and receiver in the Shannon–Weaver model. [5] [23] [24] Because of its emphasis on communication as a circular process, the main focus of Schramm's model is on the behavior of senders and receivers. For this reason, it does not involve a detailed ...

  8. Emotion and memory - Wikipedia

    en.wikipedia.org/wiki/Emotion_and_memory

    Negative encoding contexts have been correlated to activity in the right amygdala (Lewis & Critchley, 2003). However, Lewis and Critchley (2003) claim that it is not clear whether involvement of the emotional system in encoding memory differs for positive or negative emotions, or whether moods at recall lead to activity in the corresponding ...

  9. Decoding (semiotics) - Wikipedia

    en.wikipedia.org/wiki/Decoding_(semiotics)

    When there is symmetry in the communication process - symmetry between encoding and decoding - it can be placed in the field of “meaningful media signs” (Meagher 185). Within this view, there are two dominant positions that one can take: there is the most symmetrical position (called the dominant hegemonic position) and there is the least ...