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Level of measurement or scale of measure is a classification that describes the nature of information within the values assigned to variables. [1] Psychologist Stanley Smith Stevens developed the best-known classification with four levels, or scales, of measurement: nominal , ordinal , interval , and ratio .
A rating scale is a set of categories designed to obtain information about a quantitative or a qualitative attribute. In the social sciences, particularly psychology, common examples are the Likert response scale and 0-10 rating scales, where a person selects the number that reflecting the perceived quality of a product.
Scales constructed should be representative of the construct that it intends to measure. [6] It is possible that something similar to the scale a person intends to create will already exist, so including those scale(s) and possible dependent variables in one's survey may increase validity of one's scale.
It is when a Likert scale is symmetric and equidistant that it will behave more like an interval-level measurement. So while a Likert scale is indeed ordinal, if well presented it may nevertheless approximate an interval-level measurement. This can be beneficial since, if it was treated just as an ordinal scale, then some valuable information ...
This is not the same as reliability, which is the extent to which a measurement gives results that are very consistent. Within validity, the measurement does not always have to be similar, as it does in reliability. However, just because a measure is reliable, it is not necessarily valid. E.g. a scale that is 5 pounds off is reliable but not valid.
The item-total correlation approach is a way of identifying a group of questions whose responses can be combined into a single measure or scale. This is a simple approach that works by ensuring that, when considered across a whole population, responses to the questions in the group tend to vary together and, in particular, that responses to no individual question are poorly related to an ...
Rating scales, in general, are limited to the informant's perspective. Information that may be relevant to the subject, but that is not covered by the items of the scale will be missed. With rating scales, it is not possible to explore the informant's responses and subjective experiences, nor is it possible to observe behavior directly.
Measurement is the quantification of attributes of an object or event, which can be used to compare with other objects or events. [1] [2] In other words, measurement is a process of determining how large or small a physical quantity is as compared to a basic reference quantity of the same kind. [3]