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  2. Minimum viable product - Wikipedia

    en.wikipedia.org/wiki/Minimum_viable_product

    The MVP is a strategy that may be used as a part of Blank's customer development [broken anchor] methodology that focuses on continual product iteration and refinement based on customer feedback. Additionally, the presentation of non-existing products and features may be refined using web-based statistical hypothesis testing , such as A/B testing .

  3. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    In marketing, a company’s value proposition is the full mix of benefits or economic value which it promises to deliver to the current and future customers (i.e., a market segment) who will buy their products and/or services.

  4. Customer value proposition - Wikipedia

    en.wikipedia.org/wiki/Customer_value_proposition

    A customer value proposition is a business or marketing statement that describes why a customer should buy a product or use a service. It is specifically targeted towards potential customers rather than other constituent groups such as employees, partners or suppliers.

  5. MVP - Wikipedia

    en.wikipedia.org/wiki/MVP

    MVP most commonly refers to: Most valuable player , an award, typically for the best performing player in a sport or competition Minimum viable product , a concept for feature estimating used in business and engineering

  6. Unique selling proposition - Wikipedia

    en.wikipedia.org/wiki/Unique_selling_proposition

    In marketing, the unique selling proposition (USP), also called the unique selling point or the unique value proposition (UVP) in the business model canvas, is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors (in addition to its other values). [1]

  7. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Engagement (marketing) Facelift (product) Fallacy of quoting out of context; Fine print; Flighting (advertising) Growth Hacking; Heavy-up; Inseparability; Intangibility; Integrated marketing communications; Low-end market; Marketing communications; Marketing experimentation; Marketing exposure; Marketing information system; Marketing mix for ...

  8. 'Pravi MVP': In any language, Mavs think Doncic is the NBA's ...

    www.aol.com/news/pravi-mvp-language-mavs-think...

    The Dallas Mavericks had a message on Wednesday night: “Pravi MVP.” Admittedly biased, Mavs coach Jason Kidd said he thinks Luka Doncic should be the NBA's MVP this season — and had a blunt ...

  9. Verification and validation - Wikipedia

    en.wikipedia.org/wiki/Verification_and_validation

    Verification is intended to check that a product, service, or system meets a set of design specifications. [6] [7] In the development phase, verification procedures involve performing special tests to model or simulate a portion, or the entirety, of a product, service, or system, then performing a review or analysis of the modeling results.