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Live blogging is a derivative of microblogging that generates a continuous feed on a specific web page. Instant messaging and IRC display status but generally only one of a few choices such as available, off-line, away, busy. Away messages, which are displayed when the user is away, form a kind of micro-blogging.
Tumblr reportedly spent $25 million to fund operations in 2012. [94] In 2013, Tumblr began allowing companies to pay to promote their own posts to a larger audience. Tumblr Head of Sales, Lee Brown, has quoted the average ad purchase on Tumblr to be nearly six figures. [105] Tumblr also allows premium theme templates to be sold for use by blogs ...