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Many celebrities have signed contracts with perfume houses to associate their name with a signature scent, as a self-promotion campaign. [1] The scents are then marketed; the association with the celebrity's name usually being the selling point of the campaign.
Whether you’re trying to find your own signature scent or buying perfume for that special someone on Valentine's Day, Mother's day, Christmas, a birthday or just because, the fragrance world can ...
In the U.S, the category registered double-digit growth against both 2020 and 2019, according to The NPD Group, with sales of perfumes, colognes and other juices up 61 percent.
Eternity Aqua for Women Calvin Klein for Women: Calvin Klein: 2012 Fame: The First Ever Black Eau de Perfume: Lady Gaga (see List of celebrity-branded perfumes) 2012 Elixir: Shakira (see List of celebrity-branded perfumes) Puig: 2012 Florentine Iris Essenze: Ermenegildo Zegna: 2012 Grenada: Oscar de la Renta [73] 2012 Jeunesse: Robert Piguet ...
Today, it’s the fourth-bestselling prestige fragrance in America, and helped “relaunch Chanel as a top fragrance player and set a new olfactive trend,” one voter said. 6. Dolce & Gabbana ...
On June 17, 2016, Spears announced the release of her twentieth fragrance, Private Show. [15] As of January 2018 [update] , Spears has released 24 fragrances through Elizabeth Arden. [ 16 ] In 2022, Spears signed a $15 million book deal with Simon & Schuster , for her upcoming memoir, The Woman in Me , set to be released in October 2023.