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The Gremlin debuted in April 1970 with AMC's 199 cu in (3.3 L) I6, a seven main bearing design which produced 128 hp (95 kW; 130 PS) as standard equipment, with AMC's 232 cu in (3.8 L) I6 - producing 145 hp (108 kW; 147 PS) - as an option. AMC said the Gremlin offered "the best gas mileage of any production car made in America".
The 1977 models included a facelift that AMC originally intended to be exclusive to the Gremlin line. The design included a new front bumper, squared headlight bezels with rounded corners, and an egg-crate smile-shaped grille that incorporated the rectangular parking lights from the previous two years.
Several AMC Spirits were entered in the 1979 World Challenge for Endurance Drivers. A Spirit was driven by Joe Varde and Dave Cowart in the 6 Hours of Talladega finishing the race in third place (an AMC Concord finished first, an AMC Gremlin was second, and an AMC Pacer was fourth) out of starting field of 49 cars. [52]
However, "AMC used cars, as far back as 1967, had the advantage of good warranty coverage … so most owners were conscious of low-cost car maintenance … AMC units became some of the very best buys on the used car market" by 1975. [59] The 1977 Gremlin had redesigned headlights, grille, rear hatch, and fascia.
First-generation American subcompacts, left to right: AMC Gremlin, Ford Pinto, Chevrolet Vega. American automakers had first countered imports such as the Volkswagen Beetle with compact cars including the Ford Falcon, Ford Maverick, Chevrolet Corvair and Plymouth Valiant, although these cars featured six-cylinder engines and comprised a larger vehicle class.
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The elementary school attended by director Kevin Lima was near an AMC dealership. [107] A blue 1976 AMC Pacer was used as the "Burgermobile" in the 1997 film Good Burger. The car was modified with a large hamburger encompassing the hood and other fast food-stylized decor attached to the rear bumper, hubcaps, windshield wipers, and roof.
Thus, the AMC Eagle came about when Jeep's chief engineer joined a Concord body with a four-wheel drive system. [11] Such a vehicle was a logical step for AMC, according to the CEO Gerald C. Meyers. [4] A second energy crisis had hit in 1979. Sales of AMC's highly profitable truck-based Jeep line dropped due in part to their low fuel efficiency ...