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For example, a viewable impression for ads of pre-defined size delivered to pre-defined space on the content page is registered by RealVu when the ad content is loaded, rendered, and at least 60% of the ad surface area is within the visible area of a viewer's browser window on an in focus web page for at least one second.
A movement is underway to move from the current standard of served impressions, to a new standard of viewable impressions. [5] [6] [7] The Interactive Advertising Bureau (IAB), Association of National Advertisers (ANA), and the American Association of Advertising Agencies (4A’s) have joined forces in an initiative called 3MS (Making Measurement Make Sense), with the purpose of better ...
PowerPoint karaoke, also known as battledecks or battle decks, is an improvisational activity in which a participant must deliver a presentation based on a set of slides that they have never seen before. [1]
The area within the field of view used for the picture ("cropping") The path or direction followed by the viewer's eye when they observe the image. Negative space; Color; Contrast: the value, or degree of lightness and darkness, used within the picture. Arrangement: for example, use of the golden mean or the rule of thirds; Lines; Rhythm ...
Advanced Function Presentation (AFP) is a presentation architecture and family of associated printer software and hardware that provides for document and information presentation independent of specific applications and devices.
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Free response is an experimental method frequently used in impression formation research. The participant (or perceiver) is presented with a stimulus (usually a short vignette or a list of personality descriptors such as assured, talkative, cold, etc.) and then instructed to briefly sketch his or her impressions of the type of person described.
An auxiliary view or pictorial, is an orthographic view that is projected into any plane other than one of the six primary views. [3] These views are typically used when an object has a surface in an oblique plane. By projecting into a plane parallel with the oblique surface, the true size and shape of the surface are shown.