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  2. Is paying college athletes charity? Even in the confusing NIL ...

    www.aol.com/sports/paying-college-athletes...

    Three years into the new age of college sports, where athletes are allowed to profit from their successes through name, image and likeness deals, everyone is still trying to find out what the new ...

  3. Sports At Any Cost - The Huffington Post

    projects.huffingtonpost.com/ncaa/sports-at-any-cost

    “There’s no one to put the brakes on them,” says Joel Maxcy, a Drexel University economist who studies college sports. “There’s no one to say, ‘No, this is not a sound investment.’” A Hail Mary. Georgia State, a commuter college located in a largely vacant stretch of downtown Atlanta, had long resisted a move into big-time ...

  4. Student athlete compensation - Wikipedia

    en.wikipedia.org/wiki/Student_athlete_compensation

    The latest movement in the college athlete compensation space focuses on payment for name, image, and likeness, a practice first adopted by the state of California in 2019. [1] In September 2019, Governor Gavin Newsom signed Senate Bill 206, which generally allowed student-athletes in California to accept compensation for the use of their name ...

  5. National Collegiate Athletic Association - Wikipedia

    en.wikipedia.org/wiki/National_Collegiate...

    Intercollegiate sports began in the United States in 1852 when crews from Harvard and Yale universities met in a challenge race in the sport of rowing. [13] As rowing remained the preeminent sport in the country into the late-1800s, many of the initial debates about collegiate athletic eligibility and purpose were settled through organizations like the Rowing Association of American Colleges ...

  6. How Pepsi Won New Customers with Community Grants - AOL

    www.aol.com/news/2010-12-20-how-pepsi-won-new...

    With its Refresh Project, Pepsi has used community grants to win brand loyalty from a new generation of buyers. With the expansion of charter schools and public/private partnerships, community ...

  7. NCAA agrees to let schools pay college athletes. How much ...

    www.aol.com/ncaa-agrees-let-schools-pay...

    The NCAA and major conferences, including the SEC and ACC, agreed to a settlement that would include almost $3 billion to current and former athletes.