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  2. Lead management - Wikipedia

    en.wikipedia.org/wiki/Lead_management

    Lead management is a set of methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing campaigns or programs. Lead management facilitates a business's connection between its outgoing consumer advertising and the responses to that advertising.

  3. Lead generation - Wikipedia

    en.wikipedia.org/wiki/Lead_generation

    The introduction of marketing automation has made lead scoring easier to implement. [1] The score assigned to each lead is assigned based on their level of interest, fit with the company's target market, and likelihood of becoming a paying customer. It is not static and can change based on the demographic or behavioral criteria set by the company.

  4. Customer to customer - Wikipedia

    en.wikipedia.org/wiki/Customer_to_customer

    There are many different classifications of marketing. From Government to Business (G2B), Business to Business (B2B), Business to Consumer (B2C), to Customer to Customer (C2C). While many companies usually operate in one or more of these areas, Customer to Customer businesses operate only within that specific area.

  5. Direct-to-consumer - Wikipedia

    en.wikipedia.org/wiki/Direct-to-consumer

    Direct-to-consumer (DTC or D2C) or business-to-consumer (B2C) is the business model of selling products directly to customers and thereby bypassing any third-party retailers, wholesalers, or middlemen.

  6. Telemarketing - Wikipedia

    en.wikipedia.org/wiki/Telemarketing

    This is an accepted version of this page This is the latest accepted revision, reviewed on 4 January 2025. Method of direct marketing For the American true crime documentary series, see Telemarketers (TV series). Telemarketing Telemarketing (sometimes known as inside sales, or telesales in the UK and Ireland) is a method of direct marketing in which a salesperson solicits prospective customers ...

  7. Types of e-commerce - Wikipedia

    en.wikipedia.org/wiki/Types_of_e-commerce

    There are many types of e-commerce models, based on market segmentation, that can be used to conducted business online.The 6 types of business models that can be used in e-commerce include: [1] Business-to-Consumer (B2C), Consumer-to-Business (C2B), Business-to-Business (B2B), Consumer-to-Consumer (C2C), Business-to-Administration (B2A), and Consumer-to-Administration

  8. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  9. Local exchange carrier - Wikipedia

    en.wikipedia.org/wiki/Local_exchange_carrier

    Local Calling Guide Local calling, area code, and LATA information for Canada, the United States of America, and other countries which are part of the North American Numbering Plan. Using the Local Calling Guide Instructions (broken link 5/18/13) Using the Local Calling Guide and Google to do a phone company lookup by Zip Code instructions.