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Observer-expectancy effect, a form of reactivity in which a researcher's cognitive bias causes them to unconsciously influence the participants of an experiment Observer bias , a detection bias in research studies resulting for example from an observer's cognitive biases
The observer-expectancy effect [a] is a form of reactivity in which a researcher's cognitive bias causes them to subconsciously influence the participants of an experiment. Confirmation bias can lead to the experimenter interpreting results incorrectly because of the tendency to look for information that conforms to their hypothesis, and ...
The Hawthorne effect is a type of human behavior reactivity in which individuals modify an aspect of their behavior in response to their awareness of being observed. [1] [2] The effect was discovered in the context of research conducted at the Hawthorne Western Electric plant; however, some scholars think the descriptions are fictitious.
Another key example of observer bias is a 1963 study, "Psychology of the Scientist: V. Three Experiments in Experimenter Bias", [9] published by researchers Robert Rosenthal and Kermit L. Fode at the University of North Dakota. In this study, Rosenthal and Fode gave a group of twelve psychology students a total of sixty rats to run in some ...
The Hawthorne effect occurs when research study participants know they are being studied and alter their performance because of the attention they receive from the experimenters. The John Henry effect , a specific form of Hawthorne effect, occurs when the participants in the control group alter their behavior out of awareness that they are in ...
Inherent in conducting observational research is the risk of observer bias influencing your study's results. The main observer biases to be wary of are expectancy effects. When the observer has an expectation as to what they will observe, they are more likely to report that they saw what they expected. [7]
Like the observer-expectancy effect, it is often a cause of "odd" results in many experiments. The subject-expectancy effect is most commonly found in medicine , where it can result in the subject experiencing the placebo effect or nocebo effect , depending on how the influence pans out.
For example, a patient who experiences a side effect may correctly guess their treatment, becoming unblinded. Unblinding is common in blinded experiments, particularly in pharmacological trials. In particular, trials on pain medication and antidepressants are poorly blinded. Unblinding that occurs before the conclusion of a study is a source of ...